Dale Barker’s Campaign for FVREB Vice Chair

Dale Barker, with over four decades of dedicated commitment to the real estate industry, is a seasoned professional running for the position of Vice Chair of the Fraser Valley Real Estate Board (FVREB). Dale’s vision is to usher in a new era of prosperity and growth for the FVREB, leveraging his extensive experience and leadership skills.

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Dale Barker


Nov 02, 2023


Email Marketing, Social Media Post Creation, Campaign Strategy, Graphic Design for Social Media, Email Template Design

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Dale Barker approached us to assist with his campaign for Vice Chair of the FVREB. The primary objectives of this project were:

  1. Enhance Campaign Visibility: Create and implement strategies to increase Dale’s visibility among FVREB members and stakeholders.
  2. Engage and Inform Voters: Develop and distribute content that engages and informs voters about Dale’s vision and qualifications.
  3. Drive Voter Support: Encourage FVREB members to support Dale Barker in the upcoming election on February 29th, 2024.

Project Deliverables

To achieve the project objectives, we delivered the following:

  1. Email Marketing:
    • Crafted compelling email campaigns to inform and engage FVREB members about Dale’s candidacy.
    • Designed email templates that aligned with the campaign’s branding and messaging.
    • Managed the distribution of emails to ensure timely delivery and maximum reach.
  2. Social Media Posts:
    • Created a series of engaging social media posts highlighting Dale’s experience, vision, and commitment to the real estate industry.
    • Designed graphics and visuals to accompany the social media posts, ensuring consistency with the campaign’s branding.
    • Scheduled and managed the posting of content across various social media platforms to maintain a consistent campaign presence.

Design and Campaign Strategy

Our approach to the campaign for Dale Barker focused on creating a professional and persuasive image that resonates with FVREB members. Key elements of our strategy included:

  • Compelling Messaging: Crafting clear and persuasive messages that highlight Dale’s extensive experience and vision for the future of FVREB.
  • Consistent Branding: Ensuring all campaign materials, from email templates to social media graphics, reflect a cohesive and professional brand.
  • Targeted Engagement: Utilizing email marketing and social media to reach and engage FVREB members, providing them with the information needed to make an informed voting decision.


The email marketing and social media efforts successfully increased Dale Barker’s visibility and engagement among FVREB members. The compelling messaging and professional design of campaign materials effectively communicated Dale’s qualifications and vision, helping to build strong support for his candidacy. The strategic use of digital platforms ensured that the campaign reached a wide audience, encouraging members to vote for Dale Barker as the next Vice Chair of the FVREB.

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